With the event registration deadline for the 2013 DesignPhiladelphia Festival looming large – midnight, July 19th – we thought we would brainstorm some event planning tips based on past successes and Festival-goer feedback. Here’s our top 5 to get your cogs turning.
#1 – Let ‘em roll up their sleeves.
#2 – Make ‘em think.
We’re all experts at something! Here’s your chance to show off your special knowledge. Lectures on pertinent topics are a great way to reach other design professionals and share your passion, such as design-historian, Regina Lee Blaszczyk’s presentation Pan Am Blue and Powder Room Pink: How Chemistry Created Vintage Modern held at the Chemical Heritage Foundation. Or why not create a space for dialogue and host a discussion panel?
#3 – Introduce something new.
Do you have a fabulous new project you’d like to show off? Or a new material that has some serious implications for the design world? Last year, Garden State Tile showed off the first ever large format porcelain slab and discussed the technology behind its production. Introducing Festival-goers to new spaces is also popular; like RKM Architects’ open house and tour of Lantern House, an adaptive reuse project they completed in Fishtown.
#4 – Facilitate new connections.
Open Studios, Show & Tells, Meet-Ups and Happy Hours abound during the Festival. These are great ways to facilitate new connections between design professionals and the public. Why not gear your event towards that target audience you wish to reach? Last year, Campus Philly and Herman Miller hosted Createadelphia, a career fair and networking event, which connected local college students to Philadelphia’s creative industries.
#5 – Show ‘em your goods.
Fashion/trunk shows, Pop-Up Shops, and exhibitions of locally produced products get your goods noticed by design-savvy consumers (just in time for the holidays). Popular events of the past include the Art Market at Tyler, featuring work by the Tyler School of Art students/facility/alumni and the screening of Living HyLo Style, an experiential lookbook in the form of a short film featuring fall picks from Philly’s premier fashion designers presented by HyLo Boutique.
Need more inspiration?
You can peruse the 2012 Festival Guidebook for a look back at what others have come up with or email Nova Harris, DesignPhiladephia’s programming coordinator, and she’d be happy to brainstorm some ideas with you. We hope to hear from you soon!